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Hi Team,

I would like to start this weeks email with a small personal request. We have recently launched a "DDB LinkedIn"  profile, which we are keen to expand and populate with lots of content and helpful information. One thing that will help to establish and grow our following on LinkedIn is for each member of the DDB Team to have their own personal LinkedIn profile and to link your profile to DDB's. This is not my area of expertise, so I am going to ask Julia to reach out to you all and help you to get your profile set up and linked up, so we can all ride the wave of social media together!

Hopefully after last weeks email you have thought about "why you do what you do" and have started to explore what you are passionate about? Then, if and when you feel like you have found your why or your passion, how do you know if you are choosing the right job or right career or just doing something that sounded like fun or a good opportunity?

"The single most important distinction in life, is to distinguish between an opportunity to be seized and a temptation to be resisted",  Rabbi Jonathan Sacks.

Finding the right job or career to fulfill your passion often takes time and is something you will have to work at and you may not get it right the first time. It took me eight years before I discovered my true passion (four years of study and four years of teaching at Highett High School). What I have learnt along the way is that learning and self improvement is a choice and takes real effort and determination.

"If you leave your growth to randomness, you will always live in the land of mediocrity",  Brendon Burchard.

Brendon Burchard calls this process "developing your PFI (your Primary Field of Interest)" In his book "The Motivation Manifesto" he outlined four steps to help develop your PFI and to set you on a pathway towards a "Growth Mindset". 

1. Find out "what floats your boat" by defining what interests you. This doesn't have to be directly related to your work or your profession. You may have several hobbies or recreational pursuits. The important thing is to recognise what you are seeking and to follow your curiosity.
2. Look to the future. Dream a little and set some goals.
3. Find out what skills or knowledge you will need to achieve your goals?
4. Start developing those skills and knowledge. It helps a lot to join a tribe of like minded people, (ie enroll in a study course, join a social group or sporting team or even find a mentor or coach).

Finally to sum up this topic of developing what you are really interested in and seeing where it leads you in life, I will quote the great Tony Robbins (Motivator Extraordinaire).

"Life isn't about waiting for the storm to pass; it's about learning to dance in the rain"

Thanks for reading,
David.